Ensure your Mobile App is on Your Digital Inventory List
Most radio stations have a well-defined inventory sheet for on-air commercials, sponsorships, and stopsets. But what about your digital products? More specifically, your mobile app?In this...
How to Extend the Life and Value of Every Remote Broadcast
Radio remotes don’t have to end when the van pulls away. In this episode, I share a simple strategy to turn every remote into lasting content that continues benefiting your listeners,...
Your Station Website Needs Local Good News
Everyone likes hearing good news, and radio has always been great at sharing it. The problem is that most of those stories disappear after a single break.In this episode, we talk about...
Turn Every Podcast Transcript Into a Website Article
Most radio stations are leaving valuable podcast content on the table.In this episode, we discuss how to turn podcast transcripts into website articles that attract more visitors, improve...
Google Changed Search. Here’s What Radio Stations Need To Do Right Now
Google just made its biggest change to search in more than 25 years.Instead of showing a list of websites, Google is increasingly providing AI-generated answers. That means the question for...
The Clock Is Ticking on Radio Station Website Accessibility
Today’s episode of the Better Radio Websites podcast takes a deep dive into website accessibility for radio stations and why ADA compliance, WCAG standards, and accessible website design are...
Single Focus: Social Media on Your Homepage
It’s easy to assume that embedding your social media feed on your homepage makes your site feel more active. After all, it’s constantly updating, right? But here’s the catch: social...
Single Focus: Clean Your Navigation Menu
If your radio station website isn’t getting engagement, your navigation menu might be the problem.In this episode, we break down how to improve your radio station website by simplifying...
