Single Focus: Social Media on Your Homepage
It’s easy to assume that embedding your social media feed on your homepage makes your site feel more active. After all, it’s constantly updating, right? But here’s the catch: social...
Single Focus: Clean Your Navigation Menu
If your radio station website isn’t getting engagement, your navigation menu might be the problem.In this episode, we break down how to improve your radio station website by simplifying...
Single Focus: Turn One Client Into a Digital Package
If digital feels complicated or hard to sell, this episode simplifies everything.Instead of trying to overhaul your entire strategy, we focus on one thing you can do this week: take one...
Make Your Website a Place Listeners Go On Purpose
Search traffic isn’t what it used to be, and that has big implications for radio station websites. As more listeners get answers from Google, social media, and AI without ever clicking through to...
The Most Valuable Pages on Your Radio Station Website Might Surprise You
Are the most important pages on your radio station’s website the ones you think they are?In this episode, we explore why some of the biggest traffic drivers on radio station websites...
Make Your Local Articles AI-Ready with “Answer Blocks”
Search has changed.It’s no longer just about ranking — it’s about being chosen.In this episode, Jim explains how a simple structural upgrade called “Answer Blocks” can make...
One Local Update per Day Beats Social
Social media reach is shrinking, algorithms keep changing, and radio stations are feeling it. In this episode, we break down why publishing just one local update per day on your radio...
Should You Vibe Code Your Radio Station Website?
In this episode, we explore the trend of "vibe coding" — using AI tools to quickly build websites with just a prompt. Sounds great, right? But should you trust your radio station’s...
